Top 25 Web Development Trends For 2022 (pt. 2)

9. Content Personalization with Machine Learning

Content personalization with machine learning, also called predictive content personalization is an advanced AI-driven approach to dynamically display the most relevant content to each user.

Machine Learning (ML) is used in web development to provide an improved experience to users. Developers use ML to enable software to analyze incoming data, detect patterns and personalize content. Many leading companies use this technology to enhance user experience. For instance, Airbnb and Netflix use ML to customize search results for their users.

ML helps you to personalize content without targeting a whole segment of users. You can identify each user particularly, and cater to their interests. The algorithms provide tailored content based on user intentions. Content personalization with ML is an amazing trend that allows you to adjust your content by analyzing visitor behavior.

Benefits of Content Personalization with ML in Web Development

Besides personalizing content with the advanced feature of ML, developers can make use of this technology to:

Analyze the site navigation paths, view durations, etc.
Get more insights than they traditionally gain from A/B testing.
Optimization of web pages becomes much easier.

User examples:

Yelp

10. Motion UI

Motion UI is a front end framework that is used to build fully responsive web designs. The technology enables developers to create motion within a native app setting. It comes with predefined motion which can be used for any design project.

A website should not only provide the information a user is looking for but has to be attractive. Beautiful-looking websites have more chances to get noticed by your target audience. Motion UI is a new design approach that makes digital products more intuitive and user friendly.

The approach involves custom animation integration and CSS transitions sourced from SASS libraries with an array of animated elements. Motion UI helps to create an easy interface that guides users offering an enjoyable experience. It is one of the most important trends in web application development as it makes UI design faster and simpler.

Benefits of Motion UI in Web Development

The technology comes with amazing benefits that will transform web development. Here are some of them:

Easy to implement – The developer doesn’t need to be an expert in JavaScript or jQuery library.
Makes web design more effective by helping users find the exact information they look for.
Enables prototyping of animated elements at a faster pace.

11. Data Security

As the name suggests Data Security means protecting your digital data from unwanted data breaches or cyberattacks. Cyberattacks can cause huge blows to your business and reputation. Thus, data security is one of the trending web development technologies in 2022. No matter what web app you are planning to launch, data security has become a prime concern.

In the coming years, we can expect AI to become much more helpful in data security. The most recent innovation we saw was AI-powered biometric logins to scan fingerprints and retinas. Also, it is easier to detect threats with AI-powered software.

Benefits of Data Security in Web Development

Advancements in Data Security can help web developers in the following ways:

Use secure content management systems, plugins and extensions.
Choose secure hosts and servers.
Make use of a good firewall application.

Data security providers:

Cisco

Symantec

IBM

12. Multi-experience

Multi-experience can be defined as the whole user experience with a single application across different digital touchpoints – like websites, apps, chatbots, wearable devices, etc. The purpose of this technology is to promote a seamless and consistent user journey.

Multi-experience is an unavoidable website development trend in 2022. Today, smartphones, tablets and laptops are not the only smart devices that your potential customers use. There are other gadgets like smartwatches, AR/VR modules, voice assistants and other IoT devices.

Besides creating a dynamic website that adapts to common devices, you should go for multi-experience, where you can communicate with your customers across all devices they probably use. Focusing on creating a multi-experience application in 2022 can increase your odds of becoming the best business in your niche.

Multi-experience can improve web development in the following ways:

The technology enables rapid and scalable development across devices.
Developers will have access to an array of front-end tools and back-end services which will help to accommodate all requirements.
It is built on low-code frameworks, and lets developers have more control over the deployment.

Multi-experience development platforms:

Oracle

Appian

Salesforce

Microsoft

Examples:

Google Home

Alexa

Slack

13. Cybersecurity

Cybersecurity is defined as the protection of computer systems and networks from information disclosure, theft, damage or disruption. It gains more importance in 2022 because, while we automate more processes, our data is at increased risk of being stolen. The latest technologies in this field include the development of algorithms that protect users from phishing attacks. Another interesting trend is IoT interaction protection and mobile security.

The development of privacy policies like GDPR in Europe (General Data Protection Regulation) is also one of the latest developments in the field of cybersecurity. These new cybersecurity innovations help you streamline information security and optimize business continuity management.

Role of Cybersecurity in Web Development

Cybersecurity helps web developers in the following areas:

They can use web frameworks like Django or Ruby on Rails to avoid major threats like Cross-Site Scripting (XSS).
Can take precautions by using strong encryption techniques to safeguard sensitive data.
Analyze possible attacks by monitoring suspicious activities.

Popular providers:

Cisco

Splunk

IBM

14. Micro Frontends

Micro Frontends is a recent web development trend of breaking up frontend monoliths into smaller, more manageable pieces. Microservices Architecture has been popular over the last few years, as it helps developers build flexible backends, unlike the old fashioned ones. However, there are still complications with frontends, where monolithic codebases are used to build interfaces. Fortunately, Micro Frontends can avoid this headache.

The technology helps developers cut a monolithic frontend into simple units, before testing and deploying them separately. Moreover, multiple teams can work on different frontend components, and then put them together to create an amazing web application. This also makes app upgrades easier and contributes to the overall development flow.

Benefits of Micro Frontends in Web Development

Take a look at how Micro Frontends can help web developers:

It can simplify large-scale workflow systems, making it easier to create and update.
The codebases and smaller, thus more manageable.
Promotes reusability – saving time and effort while creating new workflows.

15. Virtual Reality

Virtual reality (VR) is a simulated experience of a three-dimensional image or environment, which is created using an electronic device. The adoption of virtual reality is going strong in 2022, and we can expect to see more of this technology being utilized in web development.

Besides the above-mentioned industries, another application of VR involves virtual meetings that would enhance remote work. Ultimately, it is all about creating the best experience for users and VR thus becomes one of the most important web development trends.

Applications of VR in web development

Virtual Reality is used in websites to help users visualize the products they are going to purchase.
VR devices like Oculus Rift or Google Cardboard are expected to revolutionize industries like tourism, architecture and retail.

Early Adopters:

Volvo (Test Drive)

Mc Donald’s (Happy Goggles)

16. Serverless Architecture

Serverless architecture, also known as serverless computing, is a software development model where apps are hosted by a third party, so you need not handle server software or hardware. The technology helps you avoid system overloading, data loss and reduce development costs. Serverless architecture is a recent web development technology that is supported by major vendors like Amazon Web Services.

The model allows you to replace regular servers with cloud to manage machine resource consumption. Besides the above-mentioned benefits, serverless architecture helps to keep the internet more sustainable. In the coming years, the technology is forecasted to be used widely for IoT apps and products that require complex backend requests.

Benefits of Serverless Architecture in Web Development

Here’s how the technology benefits web development:

Needs less computing power and human resources.
Developers get more time to focus on UX.
The IT team doesn’t need to worry about server management.

Examples:

Google Cloud Functions,

Amazon Web Services Lambda,

Microsoft Azure Functions

17. Cloud Computing

Cloud computing means the use of cloud-based resources such as storage, networking, software, analytics, and intelligence for flexibility and convenience. It emerged as an important trend during the pandemic as more and more organizations had shifted towards remote working.

In 2022, we can expect new advancements in the field. It is predicted that the cloud infrastructure market will grow a whopping 35% this year. The technology helps avoid data loss and data overload besides offering multiple benefits like reduced development costs, flexibility, and robust architecture.

Benefits of Cloud Computing in Web Development

Here are some of the ways how Cloud Computing can transform web development:

Most importantly, developers need not worry about storage space
Developers can work together from different locations
Cloud computing is cost-effective and facilitates easy accessibility to all team members

Users:

Netflix (moved to Cloud in 2016)

Most common providers:

Amazon Web Services

Google Drive

18. Single-Page Applications (SPA)

A single-page application can be defined as a kind of app that doesn’t need to reload itself while working in a browser. The user could enjoy a natural experience and seamless usage. The apps we use daily, like Facebook, Gmail, and Twitter are SPAs. It is one of the top web development trends in 2022 and is expected that in the future, most functional websites will be built as SPAs.

Single-page applications have more capability to hold the attention of users, as they seem to operate quickly. A user gets instant feedback unlike regular websites, where they have to wait for the page load.